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Content & Social Media Creator
Central Team - London

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ABOUT US:

 

The Big Bakes is a multi award -winning entertainment business that runs incredible immersive baking experiences throughout the year in three locations: The Big London Bake South (Tooting) The Big London Bake East (Haggerston) and The Big Birmingham Bake (Digbeth) 

 

Our inclusive, accessible, and light-hearted events cater to all levels of experience and we bake a new fun theme every month, which we reveal via social media throughout the year. We’re at the forefront of the rapidly growing competitive socialising industry and we have something for everyone, whether you are a keen baker or can’t cook an egg, everyone’s welcome. 

 

Once you step through our (fridge!) doors, you are immersed into a slice of baking heaven, with our fully equipped baking marquee, 12 baking stations, top quality appliances, 90 minutes of baking fun, a professional baker leading the way and one winning pair. 

 

Watch here to find out what we’re all about 

JOB SUMMARY:

We are seeking a Content Creator who loves baking and creating super fun and engaging short form videos and imagery to support our social growth and marketing. You’ll be a primary face of our socials, be the businesses go-to person for creating great quality, viral baking and promotional content that keeps our followers engaged and grows our audience. You will have creative freedom to explore new trends and content that is both educational and entertaining for our combined audience of over 60k. 

You’ll be working as part of our small but mighty, super supportive central team, based mainly at East London, with our Marketing Manager and Lead Designer to come up with fresh, fun ideas across all our channels. You’ll collaborate with our brilliant Head Bakers, interact with customers and engage with influencers. You’ll be keeping The Big Bakes right on trend, and create internal and external digital marketing content and ads. With passion, dedication and acute organisational skills, this role has the opportunity to grow into a full time role beyond year 1. If you're a social media star who loves baking and making exciting content that makes people smile, we want to hear from you. 
 

RESPONSIBILITIES & KEY TASKS:

You will be responsible for, but not limited to the following task list:

Social media content: 

  • Work with the Marketing Manager and Lead Designer on social content planning and strategy in line with the marketing calendar, latest trends and calendar hooks

  • Look after the content calendar and scheduling

  • Independently execute content filming on-site and editing video and images 

  • Caption and hashtag writing across channels

  • Manage social media giveaways

  • Monitor and report on social growth and engagement and challenges 

Marketing content: 

  • Assisting with marketing content creation, such as internal video content, and video advertising

  • Support the launch of new baking venues, with internal, external and social comms content and production shoot assistance 

  • Attend media/ influencer special events and shoots where content is needed for social media.e.g. BTS.

  • Support our new bake theme launches monthly with content 

 

Monitoring the social landscape: 

  • Engaging with influencers to promote The Big Bakes 

  • Keep up to date with latest social media industry trends

  • Research potential collaborations and relationships

 

SKILLS REQUIRED:

  • Proficient in video and image editing software for social and marketing content creation

  • Knowledge of all social media platforms including filming, editing & features

  • A user of multiple social media platforms, and an inherent knowledge for ‘what works’

  • Confident to present to camera to create engaging recipe content and instructional videos

  • Ability to capture high impact imagery and video using iPhone or camera

  • Passion for baking (whether self taught and enthusiastic or trained) - ability to bake neatly and aesthetically for videos and imagery

  • Willingness to get stuck in, try new things and work with different people across the company 

  • Ability to build strong relationships with staff and maintain a positive, team-oriented environment

  • Good at problem solving 

  • Excellent time management 

  • Courageous in putting forward ideas

  • Keen eye for detail and proactive in learning from other brands and companies  

  • Continually assessing competition and taking learnings from other brands and campaigns 

DESIRABLE EXPERIENCE:

  • Some experience in a social media or marketing role, internship or work experience, or relevant academic qualifications

 

QUALIFICATIONS REQUIRED:

  • Five GCSEs at Grades A*-C or 9 – 4 (including English & Maths)

SALARY & HOURS OF WORK:

Part Time, 3 days a week (24 hours) 

Salary from: £12.50 per hour dependent on experience

COMPANY BENEFITS:

  • Cake! 

  • Fun company Summer and Christmas events

  • Diverse, inclusive work environment 

  • 4 free tickets per year 

  • 50% off 6 tickets per year 

  • 50% off purchases of food and drink at our locations

  • Flexible working​

Please note that all candidates must have the right to work in the UK. We are an equal opportunity employer and welcome applicants from all backgrounds.

HOW TO APPLY:

If you're a driven individual with a passion for baking, social media and content, we'd love to hear from you. Please apply with your CV and a one page cover letter detailing your relevant experience. If you have a social media handle with examples of your content, kindly provide this.

Deadline: 16th June 2023

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